Keywords play a crucial role in SEO. They always have, and they likely always will. As such, keyword position and keyword optimization will be essential for a successful SEO campaign. Over the years, the rules of SEO have evolved however, going from adding as many keywords as possible to your content to creating content that provides value to the user, while selectively using keywords throughout the text. This is where a keyword checker tool comes in handy. In this article, we’re going to cover some of the best keyword position checker tools out there, and help you select the right ones for your campaign.
AccuRanker is a paid keyword position checker that comes with a ton of features, an intuitive interface, and a rapid onboarding process. With AccuRanker you can select the target geographic location and the search engine you want to gather ranking data from (including Google, Bing and Yandex). Furthermore, if you are an SEO professional, you can take snapshots of search results and provide them as ranking proof for your clients.
SEMrush offers a complete keyword position checking solution. With SEMrush, you can check your keyword rank on either your entire domain name, or on individual pages, and then check to see how you fare on any of those keywords against your competitors. This ranking tool works with both Google and Bing, and you can also check how you rank for specific geographic locations. You can also set up SEMrush to send you notifications whenever your rank changes. All in all, it is a powerful keyword checker tool for any website.
Ahrefs is a similar rank check tool to SEMrush, and it can be a good replacement. It automatically detects the multiple keywords that your website is ranking for based on a selected location. Ahrefs also comes with a competition analysis feature.
SERPWatcher stands out due to its very easy-to-use UI. Once again, you can perform a rank check based on geolocation, but you also have a feature which allows you to check how you rank for either mobile or desktop devices. The paid option of this ranking tool allows you to keep track of as many keywords as you need.
Google Rank Checker
Google Rank Checker is a free tool that has the basic utility of all the tools in this list. Simply enter a domain name, add a keyword, and you can see how it ranks in search results on Google. If you do not have access to any other ranking tool, this is can be an excellent placeholder.
Rankwatch comes with the standard ability to check how your website ranks for a certain keyword, along with several other features that help it stand out from the crowd. Among these features, you have the ability to check search volume data and CPC for any phrase or keyword. You can also check how a keyword ranks for certain locations and devices, and track Google’s Featured Snippets. On top of that, you can also receive ranking alerts via email, and categorize and filter keywords.
Picking the right tracker tool for your project
As you can see, there are several options to choose from on this list, and you can find even more online. Most of these tools have a free version that allows you to check them out before paying for them. You also have the free tracker tool from Google, and we offer several free SEO tools on our website as well.
Ultimately, you will want to find a tool that offers features such as ranking progress, search performance, keyword competition, and geolocation, if you are an SEO professional, or if you have a large online business. A tool that offers a whole suite of features will make your life much easier, and it will help you get the most out of your marketing budget and SEO efforts.
Are you interested in improving the SEO of your website?
Ranking high in the search results is a great way to draw in visitors and generate new leads. With the right tools, planning, and experience, any SEO campaign can be a success. At Beau Brewer Digital, we offer SEO services for companies of all sizes. We can help you with any stage of the SEO process, from website production and optimization, to maintenance and content creation. If you would like to find out more about our services, and about how we can improve your organic search results contact us today.