While there are many things you can do to improve your site’s SEO in the long term, this post isn’t about the nitty gritty. These are quick tips to get you started with some basic best practices so you can start seeing results with your SEO efforts.
Websites are attacked everyday. Sometimes it can seem like there is nothing for someone to gain from sending a malicious attack against a particular website and so we are lulled into believing it won’t happen to our site. This is a common misconception and a dangerous one to have. It’s worth taking the time to implement some website security, basic steps to protect against losing something so valuable.
One of the thrills when you first start a business is having a business card to hand to people and tell them about what you do. What impression does your business card design make? Is it working for your business? Does it create a professional image? If you need help, here are some great ideas to get you started.
When we talk about print marketing and digital marketing, we often plan them out separately. For a cohesive customer experience, combining tactics can boost your marketing success.
If your local business isn’t directly selling online, do you really even need a website? YES. You do. So much of your customers’ attention is now directed online. It’s an accessible way to reach your customers and control the message you’re sending them.
Previously, we’ve looked at some of the elements customers expect from a local business website. Beyond that, let’s take a look at what local business owners do to become successful online.
When a designer creates a website, they are thinking about your brand, the user experience, how search engines will view your website, and how this site will compare to others in your industry. They are also calling on their experience with common design elements to help them create a look that will complement the overall look they are going for. That’s a lot of angles to consider. They keep this from being overwhelming by considering every piece of the design one at a time.
To get the most benefit from a promotional product giveaway, you need to promote it. Don’t let this overwhelm you. There are a lot of options out there. You can take them one at a time and decide on the strategies that feel most natural so you can build a promotion plan that works for you.